Softaid Technology

Softaid Technology

Marketing Services

Sydney, New South Wales 329 followers

The Gateway to your Digital Growth

About us

Softaid is a Website Design and Development solutions provider in Australia. We create high-converting websites for your business that help you generate leads, convert website visitors into paying customers, build compelling brands that inspire your team, and earn customer trust from the first interaction

Website
https://softaid.com.au/
Industry
Marketing Services
Company size
51-200 employees
Headquarters
Sydney, New South Wales
Type
Privately Held
Founded
2016

Locations

  • Primary

    251 Elizabeth St

    Level 2

    Sydney, New South Wales 2000, AU

    Get directions
  • 11 KDA Ave, Naushin Tower, Khulna 9100, Bangladesh

    8th Floor

    Khulna, Khulna 9100, BD

    Get directions
  • Level 4, Plaza Offices East, 35 Terminal Ave

    Canberra Airport, ACT 2609, AU

    Get directions
  • Ground Floor, 470 St Kilda Road

    Melbourne, Victoria 3004, AU

    Get directions

Employees at Softaid Technology

Updates

  • View organization page for Softaid Technology, graphic

    329 followers

    #wearehiring Job Title: Media Buyer VACANCIES - 01 SALARY 25,000 BDT TO 40,000 BDT BASED ON EXPERIENCE OFFICE DAYS 6 DAYS A WEEK OFFICE TIME 9 AM – 5 PM LOCATION KHULNA, BANGLADESH JOB TYPE FULLTIME DEADLINE 31 JANUARY 2024 JOINING DATE 01 FEBRUARY 2024 How to Apply Email your resume to recruitment@softaid.com.au with the subject line "Here's why I'm your next Media Buying Specialist”. Or fill in the Google forms - https://lnkd.in/gki5QSDV JOB DESCRIPTION: We seek a skilled and experienced Facebook Ads and Google Ads Expert to join our marketing team. Key Responsibilities Strategy Development: Create comprehensive and effective digital marketing strategies for Facebook and Google Ads based on business goals and target audience. Strategy Development: · Create comprehensive and effective digital marketing strategies for Facebook and Google Ads based on business goals and target audience. Conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements. Campaign Management: · Set up, manage, and optimize Facebook and Google Ads campaigns to maximize ROI. · Conduct A/B testing and analyse performance data to make data-driven decisions. Proofreading advertising material before launching campaigns. Audience Targeting: · Utilize audience targeting features on Facebook and Google Ads to reach the right demographic and interest groups. Budget Management: · Monitor and manage advertising budgets to ensure efficient allocation of resources. Ad Creatives: · Collaborate with the creative team to develop compelling ad creatives that align with brand messaging and resonate with the target audience. Performance Analysis: · Regularly analyse key performance indicators (KPIs) to assess the success of campaigns. Stay Updated: · Stay informed about industry trends, algorithm changes, and new features on Facebook and Google Ads platforms. · Implement best practices to stay ahead of the competition. Reporting: · Generate and present regular reports to showcase campaign performance and ROI to stakeholders. SKILLS REQUIRED ● Proven 3-5 years’ experience as Media Buyer or similar role; experience in tech industry is preferred. ● Familiarity with media-buying, planning and research ● Interest in following advertising and media trends ● Working knowledge of media analytics software ● Excellent communication and negotiation skills ● Organizational and multitasking abilities ● Attention to detail. ● Critical thinking skills ● BBA/BA in Marketing, Advertising, or related field. Educational Qualifications Required ● Bachelor's degree in advertising, marketing, communications, or similar. Compensation & Other Benefits: Very nice and friendly environment 2 weeks annual leave + 1 week on sick leave 02 yearly festival bonus Quarterly team performance-based incentive program Yearly salary increment based on performance. Application Deadline: 31 January 2024

    • Softaid Media Buyer job post
  • View organization page for Softaid Technology, graphic

    329 followers

    ## URGENT RECRUITMENT ## Position: Executive, Digital Marketing Company: Softaid Technology Location: Shibbari Mor, Khulna, Bangladesh Workplace: Work at office or Remote office(Dhaka) Job Responsibilities: -Pixel, Google Analytics, GSC and Tag Manager Set-Up. -Implement tracking pixels for accurate data collection. -Configure Google Analytics for performance tracking. -Optimise tag manager systems for streamlined data analysis. -Perform exploratory data analysis to inform marketing strategies. -Segment customers based on demographics, behaviours, and purchase history. -Customer Behaviour Analysis. -Collaborate with UX/UI teams for data-driven design. -Address customer concerns proactively. -Predict marketing trends and customer behaviour. -Support budget planning with data-driven forecasts. -Reporting and Visualization. -Create visually appealing data reports and dashboards. -Utilise data visualisation tools for effective communication. -Generate actionable recommendations for marketing optimization. -Collaborate on implementing recommended changes and measuring their impact. -Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display) -Implement digital marketing campaigns and optimise them for maximum efficiency and ROI. -Conduct A/B testing and implement data-driven improvements to increase conversion rates and lead quality. Qualifications and Skills: -Bachelor's or Master's degree in Marketing, Business, or a related field. -2-4 years of experience in digital marketing, lead generation, and campaign management. -Strong analytical skills with the ability to interpret data and make data-driven decisions. -Excellent communication and negotiation skills to effectively manage partnerships and collaboration opportunities. -Proficiency in using various digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, email marketing software, etc. -Prior experience in the education technology industry is a plus. -Demonstrated ability to be a team player among a group of marketing professionals. Compensation & Other Benefits: -Salary Review: Yearly -Festival Bonus: 2 -Yearly Leave Encasement. -Unlimited tea. -In-House Prayer Place. -Medical Leaves, Casual Leaves, Wedding Leave, Public Holidays as gazetted by the government and organisation's decision. -Opportunity for career growth. Head Office: Level 2/251 Elizabeth St, Sydney NSW 2000, Australia. To Easy Apply: By using Google form -Executive, Digital Marketing- https://lnkd.in/gcHWWNfs -Application Deadline: 30 October 2023 Email: recruitment@softaid.com.au If you are applying via email please mention the position in the subject line, Example: “Applying for the position of Executive, Digital Marketing.”

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