Anchor Digital Marketing

LinkedIn has emerged as the premier platform for professionals around the globe. However, not only is it a networking site, but it’s also a gold mine for those working in B2B marketing. With its unique positioning and more than one billion users across 200 countries, LinkedIn facilitates connections between businesses, entrepreneurs and decision-makers, making it an invaluable resource for any organisation looking to amplify its marketing efforts. #anchordigital #brisbanemarketing #marketing #linkedinmarketing #digitalmarketing #linkedin

Did you know that Google receives one billion health-related searches every day? That’s 700,000 searches per minute! Due to these staggering numbers, it’s more important than ever for a healthcare provider/professional to utilise SEO. This article discusses the significance of search engine optimisation for healthcare organisations, exploring how it not only enhances visibility but also aids in building trust and credibility among potential patients.  #anchordigital #seo #healthcare #healthmarketing

“If you can imagine it, you can create it” is a classic quote attributed to William Arthur Ward. But he probably wasn’t thinking about Ronald McDonald as a Star Trek character or a medieval-style painting depicting the Wi-Fi not working. For better or worse, DALL-E 2 can now conjure anything your mind can dream up, in a matter of seconds, with just a simple text prompt. #anchordigital #ai #digitalmarkeing #digitaldesign #aidesign

When ticket sales surpassed 1,032,884, one thing became clear: the FIFA Women’s World Cup Australia & New Zealand 2023™ would become the most highly attended women’s sports event of all time. This year, the international soccer tournament, which has been held every four years since 1991 and recently surged in popularity, is doing some things differently. Hosted by Australia and New Zealand across ten stadiums in nine cities, it features the highest number of teams to compete yet (32). Eight nations, including Haiti, Ireland, Vietnam and Zambia, will compete for the very first time. The prize pot has increased threefold from 2019 to $110 million, with the eventual champion taking home $4,290,000. #matildas #fifawomensworldcup #brands #anchordigital #marketing #digitalmarketing

Anyone who has been online or left their house in the last few months is aware of Greta Gerwig’s Barbie movie. With an estimated (but unconfirmed) $150 million spent on promotions, it is near impossible to avoid the hype around the film–on top of the standard movie trailers and social media posts, there are pink burgers, shoes, clothing, roller blades, gaming consoles and even a Barbie Dreamhouse that you can actually stay in. Even Google has joined in the fun. Search for terms related to Barbie and the film, and the interface takes on a pink colour scheme with a sparkling fireworks effect. #barbiemarketing #barbiethemovie #marketing #anchordigital #digitalmarketing #brandawareness

We all know social media platforms, such as Facebook, Instagram, and LinkedIn, for their social aspects, and you may already be familiar with some of the platforms’ advertising opportunities, but how do you know which one is right for your business? #socialemediamarketing #socialmedia #anchordigital #digitalamarketing #facebookmarketing

The rise of AI platforms such as ChatGPT, Google Bard, Bing Chat and Jasper AI has seen a dramatic shift in the way that businesses are creating content for their websites. For a relatively low cost and with little effort, these platforms can create entire articles and website pages in a matter of minutes, if not seconds. #aicontent #ai #aichatbots #aimarketing #marketingagency #brisbanebusiness #marketing #aiplatform

One night isn't a lot, but it can make a whole lot of difference I'm happy to share that this year marks my second year participating in the Vinnies CEO Sleepout and I'm once again dedicating a night to sleep outside and raise funds for the St Vincent de Paul Society. The subject of this cause is something that truly resonates with me. It's a complex social issue that often goes unnoticed and unfortunately, there's no quick fix. However, I urge you to take a moment and read on below. You might be surprised by some of the statistics and gain a better understanding of just how widespread this issue is. Homelessness is a complex issue that has multiple causes. It can be triggered by poverty, unemployment, or a lack of affordable housing. Family breakdown, mental illness, sexual assault, addiction, financial struggle, gambling, and social isolation can also contribute to it. But,!!! Domestic violence is the single biggest cause of homelessness in Australia !!! The below stats are taken from the Australian Bureau of Statistics’ latest census estimates from 2021. We must work together to address this issue and provide support to those in need. Let's take action to make a difference in our communities. In the last five years, women have become the majority of new homeless individuals. Shockingly, the latest census also revealed that over a third of all homeless people are under the age of 25, with 23% falling between the ages of 12-24. According to the data, the number of individuals experiencing homelessness on census night exceeded 122,400. Aboriginal and Torres Strait Islander individuals were disproportionately affected, accounting for a significant portion of the homeless population at 20.4%. This figure is noteworthy considering that First Nations people constitute only 3.8% of the overall population. Every night, thousands of individuals in Australia face the harsh reality of homelessness, and it's crucial that we come together to help break this devastating cycle. That's why I'm reaching out to you for your support. No matter the amount, every contribution can make a remarkable difference in the lives of those who need it most. Having experienced the CEO Sleepout firsthand, I can attest to the impact it has on raising awareness and generating much needed resources for the cause. Your generous donation will go towards providing essential support such as warm meals, safe shelter, and vital resources to those facing homelessness. I appreciate any support you can offer, whether it's through a financial contribution or by spreading the word about this meaningful cause. Together, we can make a real and lasting change in the lives of homeless Australians. Please use the link below to donate https://lnkd.in/gEt3Pfxx #housing #australia #change #homelessnessawareness #ceo #homelessness #brisbane #ceosleepout #raiseawareness #brisbane