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81 Macleay St, Potts Point, Potts Point, 2011, Australia

About Bluebird

Established November 2016

Bluebird was created with a vision to do things differently.

We are homewares professionals who have spent the past 12 years designing and manufacturing over 15 million products for leading global brands. We've developed and made a lot of products that people use in their homes everyday.

How it all started..

During our years of making these products for the big brand owners, we were struck by how much consumers pay for homewares products in a traditional retail store. This is due to the traditional multi-step wholesale and retail distribution models that add cost & margin at every step.

And to make matters worse, a lot of products are poorly designed, don’t work properly or just don’t last. So basically, you the consumer gets a raw deal.

How we fixed it..

We created Bluebird to offer you a better alternative. No costly bricks & mortar stores. No middle men taking a cut. Our online only business model and our ability to develop and make the products we sell ourselves sets us apart from the competition. Just quality homewares delivered direct from us to you at a fair price.


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