FORWARD

Another giant leap forward! Today we are thrilled to share the news that FORWARD is joining GrowthOps, one of Australia’s fastest-growing and most creative independent agency groups.  For our people and our clients, it is business as usual, but we are excited about the additional strategic, creative and digital services we can now access for our clients and integrate into our projects. We are also looking forward to growing around Australia and the region. More information about the announcement can be found here. https://lnkd.in/gCikbt4D

Happy International Women's Day 💜 As part of the GrowthOps family, we are proud to launch our agency's new menopause policy. We recognise that menopause is a gender and age-equity issue that uniquely impacts female employees. While symptoms can vary greatly, we know that for some, symptoms can be debilitating. Menopause policies in the workplace help make sure the viewpoints, skill sets and experiences of women affected are not overlooked. This policy acknowledges that many women choose to leave employment rather than be seen to struggle with severe symptoms. This policy marks our commitment to supporting mature women in the workplace, securing their vast expertise and corporate knowledge. #CountHerIn #IWD #FORWARDthinking

Last week, we helped MAKE UP FOR EVER launch their new HD Skin Hydra Glow Foundation at an event in Sydney attended by Australia's leading make-up artists, insiders, and experts, including Tanielle Jai and Emma Chen Artistry. Jack Vidgen, Australia's Got Talent and Masked Singer alumni gave us a flawless musical performance. #makeupforever #focusonme LVMH Perfumes & Cosmetics Gary Davey Ellen Reid Laura Murphy Isabella Worsley

Proud to share the new Rexona Clinical campaign fronted by Aussie icon Sophie Monk. We worked with Unilever Heckler HQ and Generator United to make this happen. Running Late? Don't sweat it with Rexona Clinical (actually, we all ran on time 😁) John McKeon Amy Doss Jack Collins Alisha Thornley Eleni Gavalas (née Toskas) Kherray Y. Isabella Worsley Darren Bailey Tim Kindler

Is your New Year's resolution to look for a new role in 2024? We are searching for Australia's best PR Corpsumer AD/SAD to join us on a maternity leave contract. We are looking for someone to join our Sydney or Melbourne teams. Are you interested in working on big brands, cool clients, awesome projects and creative briefs? If you would like to join an award-winning team, this might be the role for you!

One of our favourite campaigns of 2024 was the launch of Ben & Jerry’s X Tony’s Chocolonely ❤️ With a mission to end modern slavery and child labour in the chocolate industry, these two iconic brands have banded together, and we were proud to be a part of it. Hosted by the fantastic Faustina Agolley 刘玉如, we celebrated this Chocolatey Love A-Fair in November with free ice creams and chocolate, mini-games, and even a pop-up tattoo parlour where fans got inked to show their commitment and love of these tremendous brands! Sean Farrell Mia Bacarro Natalie Wubben Yagmur Ilkyaz Caroline Lovejoy Renée Black Kherray Y. Laura Murphy Isabella Worsley Nadene Budden

Very proud that FORWARD is part of the agency village with Ogilvy Australia and Cereal Partners Worldwide (Nestlé & General Mills) to be shortlisted for work on the 2020 Oatervention for Uncle Toby’s Oats.

This week, we announced Lynx Australia's new bromance with the one and only Aussie legend Nedd Brockmann. Nedd has been enlisted to engage the next generation of Lynx enthusiasts by reinforcing the message that “Lynx Africa is the greatest fragrance of all time.”   The two-year escapade, officially launching this month, promises to be a wild ride filled with laughter, entertainment, and a sprinkle of that irresistible Brockmann goodness. We are so excited to be working with Nedd along with the Lynx Australia team on their latest campaign - lessssgo. #LynxAfricaGOAT 

We were thrilled to win two awards at last week's Public Relations Institute of Australia's Golden Target Awards. 🏆🏆 DOVE #DetoxYourFeed: Thought Leadership - Silver We are proud of our work with Dove and Butterfly Foundation to call for a National Inquiry into body image to bring about real change to harmful body ideals in Australia. Fergus Kibble: PR Leader of the Year - Bronze Congratulations to our Founder & Managing Director for his contribution and leadership in our industry.

We are super proud to be working with Redkite on their 'You Little Ripper' campaign; the charity is encouraging Aussie men to become hairless heroes - raising funds and spreading awareness by waxing hair to show they care. For more info, head to the campaign page www.youlittleripper.org.au. Here is some great coverage from The Morning Show yesterday.